Software   XenForo: How a Forum Could Skyrocket Your Engagement Figures

As a website owner, it’s likely that you’re always looking for ways to boost engagement. There are many ways you can do this, such as by creating great content, being active on social media, and collecting a thriving email list. One technique you may not have tried, however, is starting an online forum. If managed …

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Email   How Email Became An Important Yet Complex & Abused Solution

Regardless of where you host your email, it’s likely that you have experienced an issue or two in the past. Perhaps you’ve experienced bounces, delays or another problem. Such issues can be very frustrating! To fully why email can be problematic even when it’s working correctly, it helps to understand the history and development of …

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WordPress   [Infographic] WordPress Continues To Take Over The Internet

Over two years ago, we published an infographic featuring the unbelievable growth of WordPress. As you very well know, anything that happened two years ago in the tech industry is ancient history. We decided it was time to re-visit the topic. A lot has changed over those two years. The dominance of WordPress has not. …

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Marketing   How to Use Google My Business to Boost Your Local SEO (In 3 Steps)

Getting noticed in search results is something every business owner with a website is looking to achieve. You may already know that improving your site’s Search Engine Optimization (SEO) can help to increase traffic, but where should you start? A smart place to begin is with Google My Business, a dashboard to help you manage …

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Marketing   How to Get Social Media Influencers to Work With Your Business (In 4 Steps)

Social media ‘influencers’ can really power up your marketing campaign. The right influencer can do wonders for your business, increasing traffic and sales for your products or services. The trick is finding the right influencers and getting them on board. Locating influencers to work with requires knowing your audience, and finding out which individuals have …

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Marketing   How to Choose Effective Keywords for Your Social Posts (In 3 Steps)

It takes careful planning to write social media posts that are engaging and get a lot of views and likes. It’s also important that your posts attract the right audience. Social media is a very powerful marketing tool, but there are a lot of things to consider if you want to use it effectively. One …

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Blogging   A Guide to B2B Blogging: Why It’s Important and How to Get Started

Not all blogs are made the same – some are just for fun, others target regular visitors, and a few of them are all about businesses. That last type of blog falls into what is called the Business-to-Business (B2B) category. Their goal tends to be about collecting leads and maximizing profits. By targeting businesses over …

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Development   What Is Visual Hierarchy (And How Can You Implement It)?

Every time you visit a new website, some unique element will likely catch your eye. It might be a Call To Action (CTA), a hero header, a logo, or anything else that stands out. In most cases, those elements don’t grab attention due to coincidence, but because they were designed to do so. Using design …

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Security   SSL   3 Ways to Protect Your Website from Phishing Attacks

Phishing attacks happen all the time. They can be emails from your friendly Nigerian prince, calls from the ‘IRS’, or fake websites designed to steal your credentials. If you’re not prepared to deal with phishing, sooner or later someone could even target your website. Fortunately, there are a lot of ways you can protect your …

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Comercio electrónico   The Difference Between Upselling and Cross Selling (And How to Implement Both)

Whatever type of online store you run, you share one common goal with everyone else in the same position – you want to sell and earn more. Fortunately, there are a lot of ways you can achieve that. Two key methods you may want to try are offering upsells and cross-sells. Both methods are all …

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